Industry Insight
Into the March of Madness
Call it madness if you like,
By Richard Romano
Published: March 15, 2013
NOAA's site quotes the abalone: "I may look like a 6-inch-long oval shell with a single orange foot poking out, but there's a lot more to my story than my good looks. I'm actually the first marine invertebrate to make it onto the Endangered Species Act. Before me, everyone on the list had a spine!"Ah, baloney! A bit odd, but probably less ultimately disappointing than the “real” March Madness. Anyway, if any of them need someone to dress up in a giant squid costume and act as team mascot, I’m there.