The plot thickens:
...the conservation chamber of SFI’s Board of Directors sent an open letter to media regarding ForestEthics. The letter is below. I encourage you to demonstrate your support by commenting on this letter, the SFI program and all the great work the more than 2,500 organizations involved in our program do.
Excerpts from said letter:
As members of the Conservation Chamber of SFI’s Board of Directors, we take strong exception to ForestEthics’ current campaign against SFI.
...
The six of us who serve on the Environmental Chamber of the SFI Board have dedicated our lives to conservation. We would not be on the SFI Board if we did not believe it is a credible forest certification program, which we are able to advise and guide through our combined and diverse conservation expertise.
UPDATE: The president and CEO of SFI
guest-posts over at GreenBiz about what to do when Forest Ethics comes knocking:
We aim to work constructively with organizations throughout the supply chain to ensure that these campaigns don't cause procurement professionals to throw up their hands and decide that responsible forestry is more trouble than it's worth.
About Richard Romano
Richard Romano is Managing Editor of WhatTheyThink. He curates the Wide Format section on WhatTheyThink.com. He has been writing about the graphic communications industry for more than 25 years. He is the author or coauthor of more than half a dozen books on printing technology and business. His most recent book is “Beyond Paper: An Interactive Guide to Wide-Format and Specialty Printing.
