WhatTheyThink Reprints: This copy is for your personal, non-commercial use only. Our Reprint Service offers presentation-ready copies for distribution to your colleagues, clients or customers.
View Reprint Sample (PDF)         Order Reprint of this article.

WhatTheyThink

Premium Commentary & Analysis

Challenges In Sizing the Sign and Display Market

By all accounts, the sign and display industry is growing by leaps and bounds. But getting accurate sizing data is fraught with difficulties—difficulties that have largely been caused by the very factors that are driving growth.

By Richard Romano
Published: May 18, 2015

PREMIUM MEMBERSHIP CONTENT

This article is part of our premium member access. If this commentary & analysis is relevant to your business, please consider supporting us by becoming a member.

FOR FULL SITE ACCESS: LOGIN OR BECOME A MEMBER

 

Richard Romano is Managing Editor of WhatTheyThink | Printing News & Wide-Format & Signage.  He curates the Wide Format section on WhatTheyThink.com. He has been writing about the graphic communications industry for more than 25 years. He is the author or coauthor of more than half a dozen books on printing technology and business. His most recent book is “Beyond Paper: An Interactive Guide to Wide-Format and Specialty Printing.

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

Copyright © 2011 WhatTheyThink. All Rights Reserved
This copy is for your personal, non-commercial use only. Our Reprint Service offers presentation-ready copies for distribution to your colleagues, clients or customers.