Premium Commentary & Analysis
Social Media: The "Wild West" of the Marketing Opportunity (Part 1)
Although social media is clearly a vast space of infinite possibility for marketers and service providers, it is largely misunderstood, untapped, and unknown. Fortunately, there are great benefits for print service providers who can pioneer this area. This article explores the ways in which service providers are leveraging social networks to promote their businesses.
By Barb Pellow
Published: November 29, 2012