At Graph Expo 2012, WhatTheyThink livecast a speakers series live from the show floor. The WhatTheyThink.com speaker series, designed as a "show within a show," featured engaging discussions with industry experts, end-users and seasoned professionals moderated by the editors of WhatTheyThink.com.

The sessions were recorded and are available for on-demand playback.

 

Digital Packaging Trends

Video preview: Graph Expo Live: Digital Packaging Trends

The printing industry continues to change; many areas are shrinking while others are seeing modest to moderate growth. One area that is growing, at lest in pace with GDP, is packaging. Many companies in the commercial printing space are looking at packaging as an opportunity but don't know how to get involved. Couple this interest in packaging with the digital printing capabilities commercial printers and in-plants have embraced and opportunity could be closer than one might think.


Affordable Sustainability

Video preview: Graph Expo Live: Affordable Sustainability

In today’s business environment, finding the right balance between environmental responsibility and cost isn’t always easy. The panel will discuss products and procedures they have brought into their facilities to help build a more sustainable business.

 

Flatbed UV Printing - New Applications and Profits for Commercial Printers

Video preview: Graph Expo Live: Flatbed UV Printing - New Applications and Profits for Commercial Printers

Looking to grow your commercial printing business into new, higher margin areas? Large format flatbed printing is a rapidly growing segment that has been finding its way more and more into the realm of commercial print shops. This presentation introduces you to the types of flatbed printing systems available and discusses their strengths and weaknesses. We then discuss the applications common with UV flatbed printing, what you need to succeed plus, examine the ROI that can be achieved in supplying graphics to this exciting market.

 

Joe Truncale from NAPL on Industry Leaders

Video preview: Graph Expo Live:  Joe Truncale from NAPL on Industry Leaders

NAPL recently wrote a white paper, sponsored by Canon, which identifies the trends that industry leaders exhibit, and what they do differently and that makes them more successful than the rest of the market.

 

The Ideal Color Supply Chain 

Video preview: Graph Expo Live: The Ideal Color Supply Chain

Todays global world is about managing your customers brand and expectations. Join us as we discuss todays challenges and what the ideal color supply chain would look like. This panel discussion will have a slew of representatives from across the supply chain.

 

Changing Face of Publishing

Video preview: Graph Expo Live:  Changing Face of Publishing

Changes in reading behavior and disruptive technologies are causing the book market to become more volatile and unpredictable. Book publishers are looking for ways to streamline their value chain, and book manufactures must adapt to these evolving demands.

 

What to Look for in a Business Partner

Video preview: Graph Expo Live: What to Look for in a Business Partner

Printing companies need a business partner that understands their unique needs and can architect an end-to-end solution. The value must extend beyond the products and services and include professional support and consultancy that enables faster on-ramping of jobs and expansion into new opportunities and markets.

 

Materials Matter: Media Flexibility and Opening New Revenue Streams

Video preview: Graph Expo Live:  Materials Matter: Media Flexibility and Opening New Revenue Streams

With printing platforms quickly evolving and expanding their media capabilities, print service providers are given an opportunity to stand out and differentiate themselves through higher-value materials. New substrates for digital presses are opening up the possibilities for new applications and new revenue streams. From textured premium stocks to synthetics and beyond, Mohawk has the broadest portfolio for digital in the industry. Application examples, tips on the achieving the add-on sale, and other resources to help printers grow will be showcased in this presentation.


Content Anywhere with John Foley

Video preview: Graph Expo Live: Content Anywhere with John Foley

Changes in technology are impacting print. Understanding new outlets including QR Codes, VDP, W2P, Mobile, and Video is imperative to future survival.