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Are You a Problem-Solver or a Supplier

Service providers need to know how to differentiate themselves in the eyes of marketing executives. This article provides expert feedback on how service providers can become more innovative in their selling practices to create more value and build stronger business relationships.

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About Barb Pellow

A digital printing and publishing pioneer, marketing expert and Group Director at InfoTrends, Barbara Pellow helps companies develop multi-media strategies that ride the information wave. Barb brings the knowledge and skills to help companies expand and grow business opportunity.

Please offer your feedback to Barb. She can be reached at barb_pellow@infotrends.com.

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