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Is Memjet a Disruptive Technology? Let's Ask Delphax

WhatTheyThink has published various pieces about Memjet over the last several months, but most of it has been focused on the label and office markets. At the end of last month, Memjet's latest partner was announced-Delphax Technologies, a provider of high-speed digital monochrome printing. The strategy is that the Memjet collaboration will jumpstart them as a player in the color digital market. Article

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About Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

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Discussion

By Andrew Tribute on May 16, 2011

In answer to the question, "did Andy have a crystal ball or insider info?" The answer is a crystal ball or I am good at guessing. Memjet never indicated that is had any major OEMs or gave me any idea of the direction any OEM would be going.

It will be very interesting to see just which direction Delphax will go and what the configuration and pricing of their press or presses will be. It will also be interesting to see how Memjet develops in terms of adding pigment inks and increasing the head life of the print heads.

 

By Pat Berger on May 16, 2011

This is available now. http://www.renausa.com/mach5/index.html

 

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